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Airpush Hits Major Milestones of 90,000 Apps and $4 Million in Monthly Developer Payouts; Releases SDK 6.0 with New Ad Unit and New Developer Tools
In Less Than Eight Months, Leading App Monetization Solution Has Doubled Its Live Apps and Developer Payouts; Responds to Overwhelming Developer Demand With Advanced New Network Capabilities
LOS ANGELES (May 30, 2013) Airpush (www.airpush.com), winner of the “Best Mobile Ad Network” at the 2012 Mobile Excellence Awards, today announced it has surpassed 90,000 live apps and $4 million in monthly developer payouts, representing more than 100 percent growth since August of 2012. As part of a major initiative to increase developer earnings and profitability, Airpush also is showcasing the newest version of its developer SDK at the SF AppShow in San Francisco and AnDevCon in Boston. Both shows are occurring simultaneously this week.
Airpush’s SDK 6.0 includes an array of significant upgrades to its platform. These include the addition of in-app banner ads to its suite of innovative ad types, major improvements to its flagship push notification ads, the addition of rich media and video ad units to SmartWall, and new advanced developer analytics tools for every developer account.
The Airpush SDK is the industry’s most powerful app monetization solution, providing developers with market-leading performance, the best eCPMs in the industry and free weekly payouts. Airpush developers consistently earn more revenue, using innovative ad formats that substantially outperform standard mobile banner advertising.
“The increasingly competitive mobile development landscape is creating unique demands on today’s app publisher,” said Asher Delug, CEO of Airpush. “We created Airpush with the goal of giving developers all the tools they need to grow their businesses and thrive. Developers can now generate unprecedented recurring revenue streams that are paid out weekly, while reducing complexity by using Airpush’s SDK as their complete monetization solution. Our new advanced developer tools also give them the ability to create a complete picture of their business health, so they can reinvest intelligently and with confidence. SDK 6.0 takes us a huge step closer in becoming a strategic partner that developers around the world can rely on for all of their needs.”
Airpush SDK 6.0 Highlights:
- New In-App Banner Ads: SDK 6.0 includes In-App Banner Ads that enable Airpush developers to drive higher revenue from their users – which combined with Airpush’s innovative ads, drive revenue while the app is in use and even when it isn’t. And as the only major ad network that pays developers weekly, Airpush now represents the most complete and comprehensive monetization solution available today.
- Push Ad Enhancements: SDK 6.0 includes dramatic improvements to Airpush’s flagship ad format, the Push Notification Ad, which are now leading the industry in eCPMs and overall developer profitability.
- Rich Media and Video Upgrades to SmartWall: SDK 6.0 SmartWall enhancements feature new optimized ad types including Rich Media, MRAID 2.0 and both full-page and inline Video Ads.
- Advanced Developer Tools: Airpush developers now also have access to advanced app analytics tools including funnel, cohort, audience segmentation, revenue and engagement analysis.
Airpush’s SDK 6.0 is available now on Airpush’s site, www.airpush.com. Current developers can quickly log into their dashboard for details and new developers can easily sign up for an account.
Named “Best Mobile Ad Network” at the 2012 Mobile Excellence Awards, Airpush is on a mission to redefine mobile advertising for publishers and advertisers. More than 100,000 apps and 5,000 advertisers rely on Airpush to deliver the industry’s highest performance, driven by exceptional ad formats and targeting technology. Founded in 2010 by mobile advertising veterans, the company has approximately 140 employees and offices in Los Angeles and Bangalore. For more information, visit www.airpush.com or follow us on Twitter @AirpushAds.